Chicago: North American Publishing Company, .
Very good. Publisher's broadsheet prospectus, 21.5 x 15.5 inches, with half-tone photographic illustrations on both sides. Folding creases, a few short tears to top and bottom margins; very good. Advertises "The Book that Twelve Million People Will Want to Read" (because "all the world loves Admiral Dewey" and seeks agents to sell the book by subscription. It was to be available in three bindings (decorative cloth, half morocco, and full morocco), with the cloth edition being such "a rich, rare, royal bargain" that "everyone will want it and can afford to buy it." And in case the prospective agent missed the point the first several times, a headline proclaims: "In the bookselling world this book is as great an opportunity to agents as was Manila to Dewey in the naval world. 'Steam Ahead!' was Dewey's order. Is it yours?" Not found in OCLC.